Thoughts On The New Twitter Cover Photo?
7 Social Media Articles To Tickle Your Ears and Get You Moving
In This Week’s Weekend Roundup
We know you’ve got a lot on your plate and maybe the thought of doing research about social media and the latest updates plus keeping up with what’s going on in your own industry is way too much.
We are your resource that helps you filter through all of that information. Each article selected has been handpicked with you in mind. It will feature the good stuff, the important stuff. The stuff that will make you want to do something, get a result as opposed to reading for information sake.
Study: 1 in 5 online women are now using Pinterest
How Chobani Yogurt Used Social Media to Boost Sales
3 Social Media Myths that are Preventing You from Succeeding
Twitter Rolls Out Cover Photos: How to Add Yours Today
4 Quick Tips for a Better Twitter Header
Blow Up Tweets with HootFeed
Women make the majority of household purchase decisions, and now many of them are using Pinterest to keep track of things they like. A report released by Pew Internet & American Life Project has found that 19 percent of the women who are online are using this site. It appeals to the interests of women and allows them to share what they are passionate about. This Pew study also includes percentages on the use of other social networking sites for comparison.
If you are wondering how effective a social media marketing strategy can be, just look at the success Chobani has had in boosting sales for their Greek yogurt. They have increased exposure to their brand by staying connected to the marketplace and sharing information that interests their customers, even if it is not directly related to their product. Continue reading to learn more about this inspiring success story.
Myths & Tips
Sometimes when we hear the same thing over and over we tend to believe that it is true, but we have to be careful that we are not making business decisions based on a myth. It is also important not to stay too focused on one strategy because we need to evolve along with social media to make the best use of it. Find out if you are following any of these three myths about what social media is supposed to do for your business.
Twitter News & Tools
You can now upload a header photo to your Twitter page that will also be visible on some mobile devices. This is a great opportunity to express who you are or what your brand is. Think about what you want your followers to see as soon as they visit your page. This blog post shows how some other brands are using this new feature and gives step-by-step instructions on how to upload your own header photo.
The new Twitter profile places your avatar in the center of a horizontal header image. When choosing your new header photo, you will want to consider that your bio will appear in white font over the image. Read on for more tips and to see examples of how others are making good use of this new design.
HootFeed is a live Twitter stream that can be displayed on screens at various events to show what attendees are sharing about the live event. This encourages the audience to engage and interact more. The Twitter stream can also be displayed at a business location for customers to see what followers of the business are sharing. This customizable tool is free and simple to use.