Focus On The Audience

The biggest mistake we can make as online business owners is to be so focused on what we’re doing that we forget about our audience. And just to narrow it down further, we forget the one person in our audience. It can be daunting to focus on this major audience....

Failure to Launch

Something very interested happened recently. I signed up for a free report. After confirming the opt-in I got a message explaining the report was not ready. That it was still being proofed. Now this was a blog post that went out to thousands and thousands of people....