Face Up To Your Social Media Strategy
Important Social Media Updates You Want To Know & Tips You Can’t Be Social Without
In This Week’s Weekend Roundup
Updates You Want To Know
Social media users continue to benefit as the top sites offer more features. Twitter users who rely on Instagram to post photos with a vintage look will soon have another option. Twitter will be adding a filter for photos to its mobile apps.
Data & Results
When a customer has concerns, they are now likely to get in touch with a company through their social media page rather than picking up phone. How a business responds to customer issues is so important for their reputation. A new study shows that it is not enough just to respond to a customer online, because there is an expectation for the company to resolve the issue.
Tips You Can’t Be Social Without
Building trust is so important to attract and keep customers. What a business shares or doesn’t share in social media has an impact on how trustworthy others find them. People really want to know more about a person or a business before handing over their hard-earned cash.
Some businesses mistakenly believe they don’t need to duplicate information on their social media page that visitors can find on their website. However, many followers may not visit a company website as regularly as they check for social media updates. This is just one way that a business may be sabotaging their social media efforts. See how you measure up with the rest of the checklist in this article.